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Are Your Eggs in One Basket?

Article

The pivot to virtual in 2020 came as a shock to our system. We were unprepared and found them much more difficult than we realized. Event staff was.. →

The Death of the Virtual Exhibitor?

Article

No matter what study you read about how exhibitors viewed their experience at a virtual event, less than half of them came away satisfied. Although.. →

What Has 9/11 Taught the Event Industry?

Article

Recently, an individual posted a question on an event industry discussion forum that caught my attention. He wanted thoughts from event organizers.. →

Exhibiting at a Live Show? What does it Really Cost?

Article

According to Exhibitor Magazine, the cost of exhibiting at a trade show is approximately 3 times the cost of your booth space. This includes travel.. →